The Interactive Advertising Bureau (IAB) held its Annual Leadership Meeting on February 10-12, 2019. At this 1200 person event, their attendees were able to connect with each other through our mobile app.
- Connection requests
- A two-sided opt-in for attendees to connect with each other
- Chat limit/throttling to control how many requests someone could send
- Connections were stored in Salesforce for post-event reporting on the most popular attendees
- Push notifications
- Initiated from Salesforce, Salesforce users could send push notifications to event attendees
- Connection requests received push notifications
- Attendees could post pictures, comment, and like posts in the event feed
- Attendees could favorite sponsors, speakers, and sessions for quick access to their own agendas
The attendee mobile app is slated for release to all customers in Q2, 2019.